Do I need a website to be a travel agent?

Not to start. Many advisors begin with a social profile and referrals. A website helps clients check you out before they send a deposit, and it gives you a place to collect enquiries that is yours.

How much does a travel agency website cost?

It ranges from a low monthly subscription for a general builder to a larger one-off fee for a custom build, plus your time either way. A white label site on Resortlife is a plan agreed per agency, so we do not publish a figure.

Can I use a free website builder?

Yes, to start. You will write all the content yourself, and you should check that the plan lets you use your own domain and add a consent banner.

What pages does a travel agency website need?

At a minimum: a home page, an about page, one page for each destination or trip type you sell, a contact or enquiry page, a privacy policy and your terms.

Do I need a booking engine?

Not usually at the start. Most advisors quote each trip individually and take payment through their host, their supplier or their own merchant account. If you later want online checkout, you will need a payment provider and the rules that come with it.

How do I get my travel agency website found on Google?

Give every page a distinct title and description, write real content for each destination, make the site fast on a phone, and set up a Google Business Profile if you have a local presence. It takes months, not days.

What domain should I use?

Your agency's name on a .com is the usual choice. With a Resortlife white label site you can start on a free resortlife.travel address and have your own domain connected later.

Agency website · US advisors

A travel agency website that starts conversations.

Most advisors do not need a booking engine on day one. They need a site that shows they are real, says what they sell, and makes it easy to ask. This guide covers what a travel agency website needs, three ways to get one, and a checklist for launch.

Apply for a workspaceSee the product

Anatomy of a travel agency website

2

6

4

1Who you are
2What you sell
3One way to ask
4On a phone
5Search basics
6Privacy
7Photography

I

What the site needs.

1
Who you areYour name, a real photo, your story, where you are based and how to reach you. People send deposits to someone they can picture. Where your state requires a seller-of-travel registration number, show it.
2
What you sellPick a lane: honeymoons, luxury long-haul, family trips, groups. A page for each destination you really sell, in your own words, does more for you than a long list of places you only mention.
3
One obvious way to askA short enquiry form and a phone number or WhatsApp. Ask for what you need to reply, such as dates, travelers and a budget range, and nothing more. Every extra field makes the form a little harder to finish.
4
A site that works on a phoneMany visitors arrive from a social post or a message, on a phone. Open your own site there first and tap every button.
5
Search basicsA distinct title and description on every page, headings that say what the page covers, and real content on each destination page. Thin pages that repeat each other do not help you.
6
Privacy and consentA privacy policy, and a consent banner before you load analytics or ad pixels. Privacy laws such as California's CCPA can apply depending on who visits and how large you are. Ask a lawyer what applies to you.
7
Photography you may useDo not copy resort photos from other websites. Use your own, your supplier's licensed material, or stock you have paid for.

II

Three ways to get one.

Spotlight

Topic	Website builder and template	Custom build	White label travel site
What you get	A general-purpose site you shape yourself	A site designed and built for you	A travel-specific site with a destination catalog already in it
Travel content	You write and photograph all of it	You or the developer provide it	Our Maldives catalog, plus your own pages and packages
Enquiries	A form you add and connect yourself	Whatever the build includes	An enquiry form and inbox, alerts to your team and a thank-you email in your name
Your effort	Highest: you build it and you maintain it	A brief and reviews, then maintenance	Choose a look and press publish; our team sets up the workspace
Flexibility	Very high	Highest	A fixed structure with a wide choice of look and wording
Best when	You have time and want full control	You have a budget and a specific brand idea	You want to sell the Maldives soon, under your own name

A white label site is narrower than a custom build. It is made for presenting a destination catalog and collecting enquiries, not for running a checkout.